4 Ways to Keep Your Customers Coming Back

Reeling in the shoppers and generating repeat custom is a fine balancing act. See if your business checks off DivideBuy’s top four ways to keep customers coming back.

Keep it personal

After the initial sale, keep in touch with customers to build up a relationship. Email inboxes are full of businesses competing for attention, so check in regularly. Aim to learn more about your customers. Allow them to choose products or services that can be personalised to them where possible.

It’s also worth asking your audience for feedback from time to time to find out what’s working and what you might need to rethink. Email surveys can be useful to capture customer opinions, especially if you offer an incentive like a small voucher or prize draw entry in return for their response.

Give more choice at the checkout

When it comes to closing the sale, your customers might like more choice at the checkout. Many retailers already accept a variety of payment methods but an increasing number of businesses are now offering interest free credit.

Offering point of sale finance encourages consumers to purchase more items or even change to a more expensive item. By giving more options to spread the cost, you can convert customers who might think twice.

Our interest free credit option integrates with your website, giving your customers more ways to pay, without breaking the bank.

Excel at customer service

Being able to answer your customers’ queries quickly and to a high standard will take you far. Even if something goes wrong, if you take the right approach to make things right, customers are grateful.

Additionally, if possible, provide a range of ways for customers to contact you. Not all customers want to use the same means of communication. As well as a phone number, consider responding to questions by email or even queries over social media.

Reward loyalty

We all like to feel valued. So if you value your customers, show them. There are lots of ways to show your appreciation, from hand-wrapped orders to unexpected treats.

Competitions and giveaways are also a great way to get your customers’ attention. Email marketing and social media are also ideal ways of reaching your followers to spark their interest.

Another option is a loyalty scheme. Some retailers offer discounts and freebies for repeat customers via a points system, which is a great way to reward repeat visits.

At DivideBuy, we’re committed to customers, both ours and yours. Speak to us about how our integrated finance platform can give your customers more choice at the checkout.

Get Started

Choose your date and time and we will contact you.

Recent News
How to boost your online sales with POS credit
The eCommerce landscape is booming. Reports show that at the height of the Covid-19 pandemic, 10 years’ growth in online sales took place in just 90 days. At a time when your customers are increasingly shopping online, eCommerce marketing has never mattered more – because as activity grows, so too does competition.   Broadly speaking, […]
16th February 2021
Switching made easy: Your most frequently asked questions
Do you want to switch POS finance providers, but you’re not sure about the process involved? Good news – switching credit providers is really very simple! In fact, at DivideBuy we do most of the work for you.   2020 brought with it a massive uptake in online shopping channels and so retailers are having […]
26th January 2021
Employee spotlight: The first point of contact for any DivideBuy partner, Retail Account Manager Abbie Blacklock
For many of our retail partners reading this, today’s spotlight really needs no introduction – our wonderful Retail Account Manager Abbie Blacklock. Abbie has been a crucial part in the journey for our retail partners, helping them out in anyway she can. Whether it’s answering enquiries, helping with training or assisting with setting up the […]
21st December 2020

Subscribe & Follow

Retailer
Newsletter

Sign up to receive news, hints and tips and helpful articles for your business.

Categories

Our use of cookies

We use necessary cookies to make our site work. We'd also like to set optional analytics cookies to help us improve it. We won't set optional cookies unless you enable them. Using this site will set a cookie on your device to remember your preferences.

For more detailed information about the cookies we use, see our Cookies page


Necessary cookies

Necessary cookies enable core functionality such as security, network management, and accessibility. You may disable these by changing your browser settings, but this may affect how the website functions.


Analytics cookies

We'd like to set Google Analytics cookies to help us to improve our website by collecting and reporting information on how you use it. The cookies collect information in a way that does not directly identify anyone. For more information on how these cookies work, please see our Cookies page .